Founder and CEO of VETAHEAD, Proença has always been passionate about veterinary medicine. She is the first South American to become a diplomate of the American College of Zoological Medicine, with an emphasis on zoological companion animals. She is the coeditor of the 2015 Exotic Endoscopy issue of Veterinary Clinics of North America and has been actively participating in the zoological medicine community, leading wet labs and giving national and international lectures, courses (including on endoscopy), and masterclasses.