CTC Key Findings: Biased Consumer Communicating with Todays Web Savvy Clients

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Product and service decisions are being made independently at home

Pet owners today are more web savvy than ever before. That's why veterinarians need to reach out to pet owners before they even leave the house. Find out how CAPC resources can help you be more proactive in communicating with your clients about parasite prevention.

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Mark J. Acierno, DVM, MBA, DACVIM
Christopher Pachel, DVM, DACVB, CABC
Richard Gerhold, DVM, MS, PhD, DACVM (Parasitology)
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