Build a buzz with client seminars
Do you yearn to learn and enlighten clients with your know-how? If you're passionate about client education, consider hosting educational classes for clients.
Do you yearn to learn and enlighten clients with your know-how? If you're passionate about client education, consider hosting educational classes for clients. Twice a year, team members at Gardner Animal Care Center in Gardner, Mass., conduct mini-seminars at their hospital on topics such as how to implement a home dental program and CPR and first aid for pets.
Tracey Nowers
The clinic charges a few dollars for up to two non-furry family members to attend. The fee encourages clients who sign up to attend and covers any costs, says Tracey Nowers, CVT, the head veterinary nurse. They've used the fee to offer refreshments and provide a first aid kit for pet owners who attend the CPR and first aid course. For the dental course, a pet food company donated bags of dental formula food for clients.
Besides receiving these freebees, clients have enjoyed live pet demonstrations and dental product taste-tests, learned about oral exams, and practiced chest compressions. "Clients leave with tons of information and handouts," Nowers says. "These sessions bond our clients to our practice because we teach them and show them how much we care."
Proposed midlevel role poses unacceptable risks
October 30th 2024Proposals that would create a new midlevel practitioner (MLP) role raise serious concerns about the future of quality care for veterinary patients. Sometimes referred to as a veterinary professional associate (VPA), their duties would overlap those of a veterinarian and veterinary technician.
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