Beyond diagnostics: How Zoetis’ specialty consultation services supports the veterinary healthcare team
Now what? Learn how the Zoetis’ consultation services can provide expert guidance on diagnostics and individualized treatment plans for all of your cases
Sponsored by Zoetis
Adam Christman, DVM, MBA: These are all great in-house diagnostics that we have Dr. Hann, and what is Zoetis doing differently that's allowing them to do this great medicine?
Lisa Hann, DVM, DACVIM (SAIM): Yeah, so we obviously have the artificial intelligence available. But knowing that there are certain cases that are pretty cut and dry, like yes, there's giardia. The dog's having diarrhea, giardia, then you usually have a pretty straightforward treatment plan. But there are a lot of cases that are more complicated, or you get a result from the artificial intelligence. But it's a more complex case of how, what now, and so that's maybe not always as clear as a step. So, Zoetis also has a consultation service that is fairly easily accessible on the platform where veterinarians can request consultations by email or set up Zoom consults, which can be either dial in or Zoom video, and the variety of specialties. And they can either do an email consult where they can send it in at any time, and the specialists will get to it as soon as they can. Or they can set it up at a specific time that works for them and their practice. And then we can provide that extra step of okay, yeah, you have the AI that's helping, but doesn't always put the pieces together. So, we still need that level of additional step for certain cases where specialists on the consultation service can work with general practitioners to come up with a plan for if we have a diagnosis, but it's a more complicated diagnosis, or certain...like with the blood smear review, sometimes that gives you information but not the full diagnosis. And so then, you know, using the specialty service to kind of figure out okay, what other diagnostics do we need in this situation? What do we ideally need, but what works for your practice and your patient and your pet owner? And so we really do try to both offer kind of the gold standard approach, but also individualize that for that particular case so that you can actually institute a reasonable plan for that pet.
Adam Christman, DVM, MBA: I love that modern medicine with progressive communication. This is fantastic. Thank you doctors.
