dvm360 product report: Pet ID system, pocket microscope, paw scrubber and more

Peeva

Universal pet ID system

Peeva's Universal Pet Identification System enables the reading, recording, analyzing and cataloging of any brand of microchip regardless of the manufacturer. The system pairs pet microchip identification numbers with the pet's medical records (by the owner's consent) in one central registry and pet portal, so a simple microchip scan will pull up the pet's complete medical history and instantly notify a registered pet's owner of the exact address and phone number of any veterinary provider in the Peeva network in seconds. Peeva provides ISO-standardized pet ID microchips, centralized data management, handheld equipment and system integration, and its microchips are approved by the International Committee for Animal Recording.

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ioLight

Pocket microscope

ioLight's Digital Pocket Microscope is a patented, laboratory-resolution microscope that folds flat to fit a jacket pocket yet produces beautiful images on a smartphone, tablet or laptop for immediate sharing. The microscope has a resolution of up to 1 micron, providing powerful magnification to clearly visualize animal and plant cells. In addition to being an asset for veterinarians in the field, it's perfect for teaching and training; both student and teacher see the same image on the screen of a smartphone or iPad. Images can also be displayed on a TV or projected onto a classroom screen-ideal for education and public outreach while minimizing the risk of eye infection.

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HyperScrub Pet Care

Dog paw scrubber

The HyperScrub dog paw scrubber helps manage dirt buildup on canine paws that can lead to health issues such as skin disease, allergic reactions, infections, burns and abrasions. Built with medical-grade, safe-to-use microfibers, HyperScrub eliminates up to 99% of germs and bacteria while removing dirt and debris from paws, keeping dogs and their feet healthy and clean. HyperScrub is ergonomic and easy-to-use-the user fills the device with dog-friendly soap, cleans the dog's paws one at a time, dries the paws with a towel, and pours out the remaining dirty water. HyperScrub comes in two sizes to meet the needs of dogs of all shapes and sizes.

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Kindred Biosciences

Feline appetite monitoring website for clients

PickyOrSick.com is a website from Kindred Biosciences-manufacturer of Mirataz (mirtazapine ointment), a transdermal medication to manage undesired weight loss in cats-that helps cat owners recognize changes in eating and drinking behavior in their pet and directs them to a veterinarian. A five-question quiz encourages owners to seek veterinary advice regarding changes in their cat's eating and drinking patterns. Suggestions are provided for determining whether the cat's behavior is a sign of illness or just picky eating, and a downloadable log that can be shared with the veterinarian helps owners monitor their cat's activity. The site also offers tips for an easier trip to the veterinary clinic.

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Microit Diagnostics

Canine distemper PCR test

Microit Distemper RT-qPCR is a novel real-time polymerase chain reaction (PCR) system offering advanced RNA-based detection of canine distemper virus (CDV) from pharyngeal and conjunctival specimens in four hours, eliminating the need to wait for several days to get a result. The Microit Distemper RT-qPCR system was validated using a panel of CDV along with closely and distantly related organisms. The high sensitivity and specificity of the system allow for direct testing of pharyngeal and conjunctival specimens in a single assay; other assays and laboratory services feature low sensitivity and a high turnaround time-often several days.

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