|Articles|June 6, 2011

Quick tip: Advocate the advantages

Don't just say it-explain it.

When you recommend flea and tick preventives, make sure you’re explaining the benefits of the medication you’re offering, says Dr. Pete VanVranken. “If you just say, ‘This is what your pet used last year,’ you’re giving the client a reason to buy it online.”

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Quick tip: Advocate the advantages

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