A quick tip from Firstline Live: Offering a strong recommendation to clients
Use simple language and reinforce the benefits when you offer a recommendation, says Dr. Ernest E. Ward Jr., a Veterinary Economics Editorial Advisory Board member and owner of Seaside Animal Care in Calabash, N.C.
Use simple language and reinforce the benefits when you offer a recommendation, says Dr. Ernest E. Ward Jr., a Veterinary Economics Editorial Advisory Board member and owner of Seaside Animal Care in Calabash, N.C. Dr. Ward spoke at Firstline Live at CVC East in Baltimore about how to form a connection with clients that leads to compliance. He offers this sample script to offer a confident recommendation:
“Mrs. Smith, if you use these eye drops every eight hours, we should be able to clear up Scooter's eye infection and the discomfort it's causing by the end of the week.”
Proposed midlevel role poses unacceptable risks
October 30th 2024Proposals that would create a new midlevel practitioner (MLP) role raise serious concerns about the future of quality care for veterinary patients. Sometimes referred to as a veterinary professional associate (VPA), their duties would overlap those of a veterinarian and veterinary technician.
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