Why do some DVMs push back on Fear Free?

Video

Dr. Kathryn Primm sees an aversion to the moniker if not the medicine

Why would veterinary professionals decline to practice using Fear Free techniques-to choose not to reduce pain, fright and stress in their patients? Fetch dvm360 conference speaker Kathryn Primm, DVM, believes it's merely a reaction to terminology.

Call it what you like. We'll call it Fear Free.

Fight the fright: Check out dvm360's top 10 Fear Free articles.

A veterinary technician specialist's Fear Free success story.

Get certified Fear Free!

"People don't want to label what they're doing 'Fear Free,' or 'low-stress,' or any particular label, they just want to do it," she says.

And she says that's ok-as long as they're actually treating pets with the mindset that some call Fear Free.

Click the video for more.

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