Market Trends

Veterinarians and pharmacists both responded to a recent study about their views on human pharmacies filling pet prescriptions. Take a look at this dataand get a peek at the future.

An in-depth look at your key concerns from dvm360s triennial survey.

Heres a definitive guide to understanding and connecting with this new generation of pet owners. The information is courtesy of generational expert Cam Marston of Generational Insights, who presented his findings recently at an event hosted by Banfield Pet Hospitals. We thought his message was important enough that the entire profession should hear it.

Industry leaders will convene in April to explore student debt issues and solutions.

Were hearing lots of buzz surrounding this technology; the challenge is to sort the helpfulness from the hype.

Veterinarians retain stake but focus exclusively on patient care.

Fewer than a third of veterinary professionals aspire to own a practice.

Were rounding up the hottest market trends and industry issues of 2015 so you can kick off this year informed and empowered.

Want to know whats new? Read onand try to keep up.

Study also examined how practices monitor finances and manage business.

The VMLRP's misplaced priorities don't address glaring shortages.

It's pricey, but you can use the technology for work and fun.

Pain specialist offers her take on emerging modalities, including one that could 'revolutionize' pain medicine.

North Carolina clinic serves cases that cant wait but dont need emergency hospitalization.

Analysis reveals low overall burnout in the profession, points to factors that affect it.

Whole Pet with Wellness plan expands coverage, reimburses 90 percent of eligible costs.

75 percent of rural counties underserved; data could drive increased loan forgiveness, analysts say.

Don't let 'feline' be a bad word in your veterinary practice.

This veterinarian decided to focus on the species she really lovedand has seen her practice grow as a result.

Veterinary students in general are managing their debt within reason; solutions to this massive problem will have to come from elsewhere.

One important fact: Clients who enroll in these bundled-services plans spend 57 percent more per patientor nearly $300 a year.

The 2015 numbers are encouragingespecially those second-quarter figuresbut now is not the time to rest, experts say.

Short answer? No. Female veterinarians perceive themselves as highly competent medicallyand still earn almost 9 percent less.

Not-for-profit practice in Missouri neuters cats for $20, serves approximately 100,000 animals per year.

Pet owners and veterinarians view elements of wellness very differently.

Almost 75 percent of respondents research financing and other cost issues, according to CareCredit study.

Is what separates you from competitors succinct enough to be a hashtag?

Practice owners, veterinary schools must make choices that serve the future health of veterinary medicine.