Roles


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All Roles

Some clients view an office visit as an opportunity to catch up on an assortment of neglected pet health problems. Use these techniques to stay on topic and on schedule.

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We asked new grad Dr. W. Andrew Rollo to team up with experienced practitioner Dr. Philip VanVranken to talk about the worries practitioners face in that first year?and what owners and associates can do to smooth the transition to practice.

As graduation approaches, my mind is a whirlwind of questions, concerns, and hopes. I'm ready to practice?mostly. Yet there's one topic that leaves me wary: salary. While production-based compensation and traditional salary historically have been the only two options, they each have room for improvement. But there's a third choice: the ProSal formula, developed by Hospital Management Editor Mark Opperman, CVPM. To understand why I think ProSal is right for me and other new associates, consider these pros and cons.

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Do you promote yourself?

Technicians could do more to educate clients about the jobs they do, according to a recent VetMedTeam.com survey.

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No one likes to feel ignored. So if your great ideas are flowing in one of your boss's ears and streaming right out the other, use these solutions to get yourself heard.

Cultivating clientele

Q: I'm a recent graduate, and I find that the clients I see have no preference for which doctor examines their pet. How can I develop my own clientele?

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A co-worker told me in confidence that he was looking for a new job. I encouraged my friend to tell the doctor he wasn't happy and to try to work things out, but he quit instead and took a job at a rival practice. Now the doctor is mad at me. He says I'm not loyal. I disagree. Who's right?

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Sometimes I am just so completely right. And yet, the world doesn't notice. That's when it's hardest for me to stay cool under pressure. And that's when I'm most likely to blow it-and blow my top. Identify? And yet, these touchy moments are the times when I most need to find a way to stay calm, cool, and collected.

A few ill-chosen words can leave your message garbled. So if you see confusion or anger when you expected a smile, rewind your conversation and look for these verbal miscues.

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A wave of compassion

In the wake of the 2004 tsunami, Dr. Kerry Levin did the almost unthinkable?she put her solo practice, North State Animal Hospital in Ukiah, Calif., on hold and ventured across the world to volunteer. Armed with a passport, some past veterinary experience in third-world countries, and a desire to help, she traveled alone to Sri Lanka in February.

It?s easy to overlook the problems that come with making clients wait. We think, ?Hey, it comes with the territory.? We make excuses. And we hedge our bets, knowing most clients only grow dissatisfied when they wait more than 30 minutes. But that approach won?t wow clients. In fact, even a short wait may leave clients disgruntled. So it?s an issue you should aim to manage.

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Caring for older pets

In 56 percent of practices, team members begin educating clients about geriatric care when their pets are 7 to 9 years old, according to a recent survey by VetMedTeam.com.

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We've all had that day when we feel like a bedraggled cartoon character who's being pursued by a malevolent rain cloud. It seems as though the sun is shining on everyone else, but not on us. But you can break free. Inspiring, right?

Hey new grads: Making your experience as a new doctor great is as much your responsibility as anyone's. So use these five tips to make your first year a total success.

There's never enough time in your day—so make every moment in the exam room count. And remember, even small improvements in exam-room procedures can dramatically improve your whole team's efficiency.

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I'm the first person in the office every morning, and the evening staff always leaves messes for me to clean up. How can I encourage them to pull their weight?