AAHA updates veterinary fee reference guide

Do you need to improve the pricing strategy at your veterinary clinic? Help is on the way. Using information gathered from 950 practices, The American Animal Hospital Association (AAHA) has updated The Veterinary Fee Reference, Eleventh Edition. This reference book is designed to help practices pinpoint their ideal price for over 500 services.

“Pricing is just one factor in the success of a business, but with The Veterinary Fee Reference, you can be sure that you have the context and data to create a successful fact-based fee, schedule that fits your practice,” says AAHA CEO Garth Jordan.

The updated Veterinary Fee Reference book will now include:

• More than 600 tables with pricing data on examinations, procedures, medications—and for the first time—telemedicine, and laser therapy.
• A breakdown of factors such as the median household income of clients, metropolitan statues of practice, and practice size, so readers can find a price that fits their "unique hospital demographics."
• Expert guidance on pricing strategies and step-by-step advice on updating and reviewing current fee schedules.

The reference guide is currently available for purchase. Learn more about this updated guide here.