In a city famous for its parties and rich with history, Metairie Small Animal Hospital fits right in. But don't let the grandeur fool you; practices of all sizes can apply the strategies that make this a terrific hospital.
New Orleans: A city of fun and intrigue, it's known for Mardi Gras parties and parades, King Cakes, the French Quarter, and great Cajun food. The Big Easy is also home to Metairie Small Animal Hospital, which offers up heaping servings of top-notch pet care in a 17,504-square-foot practice designed to fit its surroundings. With a wrought-iron second-story grillwork railing and planters reminiscent of French Quarter designs, the practice, in the heart of New Orleans, harmonizes with its surroundings and serves up friendly, high-tech care. This admirable mix earned Metairie Small Animal Hospital top honors as Hospital of the Year in the 2004 Veterinary Economics Hospital Design Competition.
With five practice owners—Drs. John Martin, Brian Melius, Christopher Fabacher, Abraham Richmond, and Siegfried Mayer—as well as five associates and 44 staff members, finding a consensus on practice design would seem downright impossible. But somehow, this group made it work.
"We obviously couldn't have all five owners involved in every step of the process," says Dr. Mayer, who joined the partnership in 1992. "At first we started to divide aspects of the process between all of us, but we realized that wasn't practical."
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Instead, the owners chose Dr. Martin, who joined as a partner in 1969, to be the point person. Together the doctors wrote up a wish list that included more boarding, a bigger treatment and recovery area, a special procedures room with ultrasound and endoscopy, a staff lounge, and a retail area. "We looked at our old hospital to decide what to keep and what to change," says Dr. Mayer. "We also enlisted help from other architects and doctors, asking them how to do things, what they liked about their facilities, and so on."
By the time they hired architect Warren Freedenfeld, AIA, the owners had a plan for their hospital. "I sent Warren a book on local architecture, then showed him around the city so he could get a feel for what we were looking for," Dr. Martin says.
Award-winning floor plan: Metairie Small Animal Hospital
During construction, Dr. Martin regularly toured the site with building foreman Rodney Kinkella to learn about any problems that popped up. Then he took the information or items to be discussed back to his partners. "Even with five opinions, things went as smoothly as you could hope," he says. "We met each Saturday over lunch to discuss problems and come to an agreement. Then I'd take our decision to the architect or contractors."
What makes Metairie Small Animal Hospital the king of this year's hospitals? Details, the judges say. And not just details that work in large practices—details that will work whether you're building a 2,500-square-foot or 25,000-square-foot practice. Here's a rundown of the practice's special features:
The veterinarians and team members never lack space in this six-table treatment area.
"When we need to clean a cage or run, we just flip a valve on the wall and choose whether we want one of several detergents or water," says Dr. Martin. "In the boarding area, we just flush the residue down a series of drains. It's a simple system for a relatively low cost." The doctors pay $460 a month to use the cleaning equipment, which includes 13 wall-mounted cleaning units, an industrial washing machine, and an industrial dryer. They also spend about $420 a month on detergents and sanitizers.
No matter how great a hospital you build—and the competition judges agree that Metairie is great—it means nothing without staff members and clients. "We couldn't believe how supportive our clients were," Dr. Mayer says.
Left: Dog collars, greeting cards, and water dishes, oh my! The Silver Collar boutique offers upscale pet items in a room off the reception area. The team stores retail inventory on the second floor. Right: In the consultation room, clients and team members can discuss sensitive issues and spend time with hospitalized pets. Clients also can watch surgical procedures via the hospital video system.
They were so excited, they literally couldn't wait for the new facility to be completed. "We had clients enter the building while there were still construction workers and electricians milling around!" he says. "They were just chomping at the bit to get in there, stepping over pipes and all sorts of other materials. That made us realize how excited they were for us."
Your chance to win!: Be the 2005 Hospital of the Year!
Staff members, too, were excited about the move. "We'd slip over to the building site to see the progress, but nothing compares to that first walk through on move-in day," says Amy Kennedy, training supervisor. "Seeing the scope of the hospital we'd be working in was amazing."
Inside look: A judge s perspective
Dr. Martin sums up his experience this way: "If you need and can afford a new facility, do the best you can with the project and try to raise the bar," he says. "If you do, your current clients will appreciate your efforts, and new clients will come. And a new building clearly attracts more clients. But the key for us is to do a good job and keep the clients we already have. The rest will follow."