Finance

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Practice ownership allows an individual to control one's destiny over financial matters, management matters and medical matters. Practice owners should expect a financial reward from ownership that encompasses a reward or pay for the provision of providing veterinary services, a pay for management duties and an ROI (return on investment) for the privilege of ownership.

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Chances are you've peeked at your practice's expenses at least once in the last 12 months. And while it's important to track where your hard-earned revenue is going in the best of times, it's even more important when the economy's bad. So if you haven't checked your expenses lately, get to it!

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Not only does your fee schedule reflect your medical standard of care and target client demographic, it also represents the value of your services and products. And the most important thing you can do to relay that value to clients is to communicate that value to your team members – every day.

Notice that silence? It's the calm before the storm-a storm that threatens to turn into a disaster if the Internet keeps stealing your clients. But those dark clouds don't necessarily mean doom. After all, no computer can provide the level of service your practice can offer.