Client Relations & Marketing

If youd like more veterinary clients to avail themselves of this peace-of-mind tool, here are some suggestions to drive up awareness and usage.

By nature of the alphabet, we must get through all of the noes in veterinary dentistry before we can reach the yesesbut that doesnt mean you wont feel positively inspired to better your dental practices after reading.

Dr. Sarah Wooten's raw thoughts on how her four years of school could have better prepared her for the real world.

Scratch back at nail trim anxiety with these tips to reduce your veterinary patients fears.

These Fear Free cat carrier tips complement the low stress measures youre taking in your veterinary clinic.

The latest installment in the Nationwide Purdue Veterinary Price Index digs deeper into GP vs. specialist, corporate vs. "Main Street" practice, and urban vs. suburban vs. rural. It's all based on millions of receipts from the pet insurance provider's database from 2009 to 2017.

A dvm360 pie chart.

Your veterinary client thinks that heartworms are nothing more than a made up scam for money. Here's how I like to steer them straight.

New technology allows for connection with clients like never before, but what happens when a veterinary client vents her frustration online?

You know that wellness plans are a great way to keep Barnaby healthy, but your veterinary clients may need some convincing (which is OK!). With preparation and practice, you can explain the value of this preventive care program.

Veterinary clients reveal that when it comes to shots versus pills, convenience can absolutely outweigh cost.

This toolkit delivers articles, tips, handouts, videos and tools all designed to make it as easy as possible to discuss flea control with your team and clients. (With an educational grant provided by Merck)

At Fetch dvm360 in San Diego, we wanted to know the real reasons veterinary clients choose one route of administration over the other. Sometimes its the mess. Other times its ignorance.

An appearance before the state veterinary board brings up a larger issue: If a boards composition doesnt reflect the professionals it oversees, can it fairly pass judgment?

The procedures may be minimally invasive for the patients, but they come with a steep learning curve and startup price for veterinary clinics.

At least until you know you need them, that is. For bacterial overgrowth and superficial cases, topical therapy may be all you need for your veterinary patients.

"NSAIDs really are wonderful things," says specialist Dr. Matthew Brunke.

Use your clients' device dependency to your advantage.

We know that vaccines train the immune system how to react quickly to certain diseases. Let veterinary clients with new puppies know all about how awesome they are in this printable PDF client handout.

Not only do frequent discounts in the heat of the exam-room moment bring down the value of your services, they lower the value of every other veterinarians work.

Does the idea of a general practice with specialty referral and 24/7 emergency services all under one veterinary hospital roof make your head spin? Its just another day at the office for the nearly 200 employees of Wheat Ridge Animal Hospital in Wheat Ridge, Colorado, our 2018 dvm360 Hospital Design Competition Specialty Hospital of the Year. Learn any-size-hospital tips from a XXXL-sized one.

Set up good vibes for your patients (and their owners) in a hurry.

Help your veterinary clients start good dental care habits in puppyhood that carry over into adulthood.

Your veterinary clients want their cats to keep their claws. What they don't want is said claws on their furniture, carpet or any other forbidden-but-scratch-perfect place. Here's help.

Does veterinary practice ever feel like a freaky episode of "Black Mirror"? It's often the clients. (Nope, its always the clients. Love 'em, but what the what?!) Here are five tales readers shared with us. Enjoy.

He's a TV star, architect of Fear Free practice and a plain old practitioner. Come along and get to know this one-of-a-kind personality.

The battle of the bulge starts with your veterinary clients hearts and minds.

Check out this advice for how to respond to pet owners who say they can't pay for their pet's veterinary care.

Forward booking while veterinary clients and patients are still in the exam room is far more likely to land you that next appointment than wooing with emails, text messages and phone calls.

Nobody in veterinary practice likes to talk about money, but everyone needs to. Would it help if you educated veterinary clients early about the kinds of options that most excite you and your team, whether pet insurance, payment options or preventive-care plans?