Client Relations & Marketing

Using practice culture to attract and retain top talent

Examining one of the most important and least taught topics in veterinary training

The dos and don’ts of paid online marketing

Benefits of branding through mission and vision statements and social media

A practice owner’s perspective on the founding principles for a successful practice

One clinician’s approach to persuading clients to be proactive with preventive diagnostics

The 5 types of difficult clients and how to handle them, plus when enough is enough

Making the most of social media to improve practice performance

Adam Christman, DVM, MBA, explains how Disney's example of excellent customer service can be incorporated into veterinary client relations

Why keeping it simple is the best approach.

As we approach Turkey Day, here is what your clients should know when it comes to giving their pets a great and safe Thanksgiving

Matt McGlasson, DVM, CVPM, shares tips for demystifying pet insurance for pet owners.

Karen Fine, DVM, explains why she thinks the narrative medicine approach can improve the human-animal bond and doctor-client relationship

Tannetje Crocker, DVM, offers must-know tips for veterinary practices both new and old to the social media game

Veterinarians must learn to empathize with clients over a spectrum of care

Helping clients understand and manage the financials of owning a pet

Access to veterinary care is a critical issue that can be affected by a practice's business model

Avoiding surprise expenses can lead to more satisfied clients

How to get the veterinary team on board with having more conversations with clients instead of missing opportunities for care

Ryan E. Englar, DVM, DABVP, joins The Vet Blast Podcast to share tips on communicating with both clients and your veterinary team

Tips and tricks to help clients understand the true cost of pet ownership over the lifetime of their pet

The emotional well-being of their fur babies matters just as much as their medical health

Communication and collaboration with pet owners was the focus of a keynote address at the Fetch dvm360® Conference in Kansas City.

A rise in pet ownership combined with a shortage of veterinarians may be causing an access to care problem

Not all clients understand the true cost of owning a pet over its lifetime

Tips and tricks for keeping your team aligned

This creative marketing competition kicks off this September

Brooklyn veterinarian offers advice for pet owners to help their dogs continue to thrive as activity in the house dies down

Learn the medical issues that cause the greatest concern for clients

A study of 1000 pet owners and 100 veterinarians revealed client expectations about cost of pet care