Client Relations & Marketing

Many practice owners reject discounts, but offering clients little freebies can sometimes benefit your practice.

Review these tips to keep pets safe and healthy during the spring and summer seasons.

Companies with Web site templates and directories help veterinarians pack in new clients.

Scope out this sample form.

How can I convince clients to purchase parasite products from our practice?

We should represent our profession at all times-even when we're off duty.

A walk-in vaccination clinic on even-numbered wednesdays helps this practice battle a bad economy and serve patients.

Educate clients about the health risks parasites pose with this client education handout.

Feeling pelted by the recession? From your fellow owners, associates, and practice managers, here are 17 ideas for making the best of the downturn.

Help clients considering euthanasia.

Share food and exercise tips on the Web and in newsletters.

Lakewood, Colo. -- Since 2002, veterinarians have realized that they play as much a role in compliance as pet owners, and compliance levels have increased as a result, according to a new study.

Study shows extra pet pounds add up with old age.

A convenient handout of what to ask clients to lock in compliance.

Karyn Gavzer, MBA, CVPM, warns against the top veterinary site design errors. Here's how to avoid these web marketing mistakes.

E-mail raises awareness of landscaping dangers.

Award surgery patients for their bravery.

Moose's tragic story warns pet owners of the dangers of cocoa mulch.

Karyn Gavzer, MBA, CVPM, explains what to include and who to link to on your site.

A new survey finds that some dogs may bite first and not learn later when it comes to confrontational training techniques.

Make a pact not to judge clients.

Clients want to know about their pets' behavior during boarding. Show them with this form.

Cats are the top pet, but dogs are the top patient.

Warm clients up to the idea of muzzles.

Stress the importance of wellness screenings.

See which species visited the veterinarian in 2006.

Denver - A Colorado bill that would have required microchips or identification tags for cats in large cities died in the state house.

Take extra steps to leave clients saying, "Wow!"

Build the skills you need to treat feline patients.

More frequent and better fecal tests and reminders help clients keep pets parasite free.