Client Relations & Marketing

Client with submissive, peeing Dachschund, proceed straight to exam room 1 Dr. Earhart and technician Lisa, you are clear to depart to cat dental in treatment 2 Whoa, whoa! Assistant with the Great Dane, you are getting too close to feline boarding. Abort! Abort!"

Clients need to know that itching and scratching is more than just an annoyanceit's a sign that something's wrong.

Many underlying conditions can cause a pet to lick their skin excessivelyhelp clients understand what's with the lick.

Unsure of the best way to counsel your client on nutrition? Simplify the conversation with these three questions.

Use night-lights to signal a clients waitingand never forget a client in the exam room again.

How you handle a pets euthanasia is one of the most memorable moments you share with clients. So make sure your veterinary team strikes the right note.

Flip the switch to signal to team members that a euthanasia is taking place in your practice.

Not-for-profit practice in Missouri neuters cats for $20, serves approximately 100,000 animals per year.

When a pet is suffering from sores on their skin, it's not happy. Help clients understand what sores mean and what to do about them.

OK, nothing really beats a box of kittens, but free team training is almost as nicejust a little less furry (and it doesnt shed).

A very confused client can blast a diagnosis conversation into the stratosphere, leaving you in thin air.

Are your veterinary clients on the fast track to bad and misleading pet care information? Its time to cancel their one-way ticket to confusion and potentially harmful home remedies and create a main line to the facts.

Veterinary Economics' team shares their personal thoughts.

Cut through the marketing hype and help your clients find the right food for their pets with this veterinary nutritionists expert tips.

Winner credits owners, team for support.

Pet owners and veterinarians view elements of wellness very differently.

Here's how to comply with a global security standard coming to the United States for the first time.

Engage and educate clients with wall art.

Despite our leadership-obsessed culture, are you looking in the right places to find the next big thing in your veterinary practice? Here's how one practice manager coaxed leadership qualities out of his staff.

You recommend tests, but do clients heed your advice?

Does the idea of lost pets get under your skin? Our veterinary practice barked up the right tree by offering free microchips at the Barking at the Moon Dog Festivaland created a lasting connection with their community that improved the business and boosted team morale.

Does the idea of lost pets get under your skin? Our veterinary practice barked up the right tree by offering free microchips at the Barking at the Moon Dog Festival ... and created a lasting connection with our community that improved the business and boosted team morale.

Almost 75 percent of respondents research financing and other cost issues, according to CareCredit study.

What does a practice team need to do to be Fear-Free? That's an open question, but here is a checklist that tries to gather the very latest on the topic. Find out what you're doing, what you could start and what's going to need you to think about it for a while before trying ...

An exclusive, brand-new look at cutting-edge thinking on low-stress patient care for beginners, intermediate experts and Fear-Free gurus.

Clients can help you solve their pets' skin issues.

These four tips can reassure clients.

Is what separates you from competitors succinct enough to be a hashtag?

Let potential veterinary clients in your community know youre making this a priority.

Cats are more sensitive to the toxic properties of onions than other species are. Find out what you should do if an exposed cat is presented to your clinic.