Client Relations & Marketing

OK, nothing really beats a box of kittens, but free team training is almost as nicejust a little less furry (and it doesnt shed).

A very confused client can blast a diagnosis conversation into the stratosphere, leaving you in thin air.

Are your veterinary clients on the fast track to bad and misleading pet care information? Its time to cancel their one-way ticket to confusion and potentially harmful home remedies and create a main line to the facts.

Veterinary Economics' team shares their personal thoughts.

Cut through the marketing hype and help your clients find the right food for their pets with this veterinary nutritionists expert tips.

Winner credits owners, team for support.

Pet owners and veterinarians view elements of wellness very differently.

Here's how to comply with a global security standard coming to the United States for the first time.

Engage and educate clients with wall art.

Despite our leadership-obsessed culture, are you looking in the right places to find the next big thing in your veterinary practice? Here's how one practice manager coaxed leadership qualities out of his staff.

You recommend tests, but do clients heed your advice?

Does the idea of lost pets get under your skin? Our veterinary practice barked up the right tree by offering free microchips at the Barking at the Moon Dog Festivaland created a lasting connection with their community that improved the business and boosted team morale.

Does the idea of lost pets get under your skin? Our veterinary practice barked up the right tree by offering free microchips at the Barking at the Moon Dog Festival ... and created a lasting connection with our community that improved the business and boosted team morale.

Almost 75 percent of respondents research financing and other cost issues, according to CareCredit study.

What does a practice team need to do to be Fear-Free? That's an open question, but here is a checklist that tries to gather the very latest on the topic. Find out what you're doing, what you could start and what's going to need you to think about it for a while before trying ...

An exclusive, brand-new look at cutting-edge thinking on low-stress patient care for beginners, intermediate experts and Fear-Free gurus.

Clients can help you solve their pets' skin issues.

These four tips can reassure clients.

Is what separates you from competitors succinct enough to be a hashtag?

Let potential veterinary clients in your community know youre making this a priority.

Cats are more sensitive to the toxic properties of onions than other species are. Find out what you should do if an exposed cat is presented to your clinic.

Mountain dog posts

Use these Facebook posts and tweets to engage Lab owners.

Getting on board is easier than you think--and it doesn't have to be a chore

Audition candidates to ensure a new hire matches your practices identity and connects with clients.

Posts and tweets Sphynx

Download this checklist to plan how you'll leave and return to work.

The heat is on: Your client sees the pet's red, sore skin and expects it to be cured right away. How do you manage these expectations and arrive at a better dermatology examination? Use these tools.

Things we do every day can be stress-triggers for our beloved pooches. Here's how pet owners can help break the cycle of stress for their best friends.

Get veterinary clients to buy in to a recommended brand of pet insurance so you can focus on care.