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Albany, N.Y. -- The New York Assembly is considering a new bill that would require all dogs to be microchipped and tracked in a state database.

As Karen walked into the veterinary practice's waiting room, her cat Freddie peered out of his travel crate, bobbing his head in an unrelenting search for an exit.

It's past time to start focusing on the clients who have stuck with you during this recession.

Are your clients getting lost in the fine print? Here's a resource to help them understand different plans, policies, and providers.

Give your clients an adoption kit to help them train their brand new pet.

Use one-on-one time with clients to show them why our services are valuable.

Veterinary medicine isn't a game-so why are you playing hide-and-seek with clients?

Having trouble getting through to your clients about parasite protection? Give them an up-close look at fleas in the exam room.

Conflict happens, says marketing expert Karyn Gavzer to a packed room of veterinarians at the Western Veterinary Conference.


A new Associated Press survey finds almost three-quarters of Americans blame training for dog-bite culprits, not the dog breed.

It's your turn to chime in! View all 32 entries from this year's Hospital Design Competition, then vote on your favorite.

Don't settle for second place. Take home the gold-and more green-when you offer clients five-star services.

Make your veterinary practice a standout by talking-and listening-more to your clients.

No website expresses empathy for a sick and dying pet. No website puts a hand on a client's shoulder.

Looking for an easy way to lure in new clients? Here's a small token of appreciation that shows off your practice.

Getting your team involved is an important step in educating clients about parasites. Closing your doors for a few hours might be the best way to initiate this training.

The graceful shape of a cat's face. The watchful eye of a dog. The smile of a grateful client. These are the faces of veterinary care. They keep us going and can help us succeed in practice, conquer our mountains, and be the best veterinarians we can be.

Here are four ways to strengthen your relationship with clients.

Conquer clients' fears at the veterinary practice with these communication tips.

Regular brushing is key to a pet's overall dental health, so use this handout to help educate your clients about home care.

Promote dental health by showing your clients how to keep their pets' teeth clean.

Create new clients while their pets get groomed

Educate veterinary clients about the dangers of carbon monoxide poisoning in pets with this simple handout.

In this online on-demand archived Webinar, Kirk Cito, DVM, and Jay Stewart, DVM, provide an overview of why, in this current economic climate, it's critical to innovate and adjust your practice offerings and services to continue building client relationships that benefit your practice, your patients and your clients. (1 CE credit)

Earnest Ward, Jr, DVM, and Gina Toman, RVT, credit the strength of their practice to excellent client communication and compliance through education. In this online on-demand archived Webinar they share their client visit strategy and explain how they leverage their staff and deliver a unified message that helps clients understand the value of the services they provide. (1 CE credit)

Veterinarians in the emergency room and cancer wards can bond with clients, too. Find the warm and fuzzies in any hospital.

A survey helps you gather fees on price-sensitive services and illustrates how important it is for you to handle incoming calls appropriately.