Client Relations & Marketing

Veterinary Economics board member will promote the veterinary profession and his new book on a nationwide tour.

When it comes to your euthanasia clients, use extra loving, tender care.

Resolve Internet complaints and talk up your veterinary practice on the Web-before it's too late.

Q: Who should float my clients' horses' teeth?

Phoenix, Ariz. - Kennel operators will be required to microchip all dogs over the age of 3 months in order to get a kennel permit in Arizona if new legislation is passed.

Put your marketing budget to good use and start tracking your clients today.

Help clients understand exactly what's involved before their pet undergoes a surgical or dental procedure.

Statistics show that at least 61 percent of your clients are using social networks. Are you? Find out how Facebook and Twitter can help your practice's profits soar.

Q: My daughter is 11 years old and she's determined to become a veterinarian. What can I do now to prepare my child for a career in the veterinary profession?

Help your clients understand the risks and procedures involved with veterinary anesthesia.

Q: I've heard that 60 percent of your veterinary practice's referrals should come from clients' word-of-mouth. How has the Internet changed that recommendation? Should we count online recommendations from our clients?

A trip to buy shoes demonstrates the meaning of value ... in retail and in veterinary practice.

Your clients know these bloodsuckers are gross, but do they know how to protect their pets? Become a tick expert and educate your veterinary practice clients.

A veterinary clinic's clients possess a wealth of information measurable only by asking.

Clients have a lot of pet food products to choose from-and a lot of marketing jargon to decipher. It's up to you to help them find the right food for their pets.

Be hands-on to guarantee clients of your veterinary practice bring in their pets for much-needed checkups.

You're taking "BizQuiz: Should you share this gossip?" Good luck!

This is an answer in "BizQuiz: Should you share this gossip?"

Albany, N.Y. -- The New York Assembly is considering a new bill that would require all dogs to be microchipped and tracked in a state database.

As Karen walked into the veterinary practice's waiting room, her cat Freddie peered out of his travel crate, bobbing his head in an unrelenting search for an exit.

It's past time to start focusing on the clients who have stuck with you during this recession.

Are your clients getting lost in the fine print? Here's a resource to help them understand different plans, policies, and providers.

Give your clients an adoption kit to help them train their brand new pet.

Use one-on-one time with clients to show them why our services are valuable.

Veterinary medicine isn't a game-so why are you playing hide-and-seek with clients?

Having trouble getting through to your clients about parasite protection? Give them an up-close look at fleas in the exam room.

Conflict happens, says marketing expert Karyn Gavzer to a packed room of veterinarians at the Western Veterinary Conference.

A new Associated Press survey finds almost three-quarters of Americans blame training for dog-bite culprits, not the dog breed.

It's your turn to chime in! View all 32 entries from this year's Hospital Design Competition, then vote on your favorite.