Client Relations & Marketing

New digital radiography machine offers ground-breaking mobility, giving veterinarians convenient new solutions during surgery and emergencies.(Sponsored by Core Imaging)

Reach out to a veterinary client's curious inner child to maintain attention during flea, tick and heartworm prevention talks.

Help veterinary clients get scared straight by pointing out signs in fear in their pets.

Euthanasia can be a gift, or euthanasia can be a frustrating choice. Help clients at your veterinary practice do it at the right time for the right reasons.

Heres my advice for DIY social media to promote your great veterinary hospital that doesnt take all day.

Scratch the old idea that your veterinary team can only help petsuse this handout to help clients understand why to care about cat scratch disease.

Do you feel it? The age of client service is hereand it's here to stay. Here are the six steps this veterinary practice took that lead to a record-breaking year.

At least it doesnt have to be. Let your practice software help!

Don't be a pawn in your professional life. Take action and attack these four fantastic opportunities for team members ready to focus on better client and pet care.

The grown-up holds the purse strings in the veterinary exam room. But dont neglect the heartstrings of the littlest pet owner, who may be as curious as a cat or as scared as a rescue dog.

Pet insurers reveal the prices clients pay to relieve their pets dermatologic miseries.

Give veterinary clients a chance on your Facebook page to share pet picsand a chance to vote for the best one.

Are your veterinary clients not buying flea preventives to protect their pets? You don't have to buy their excuses.

Consider these talking points for veterinary clients who say, "Heck no, GMO!"

Receptionists, use these tips to politely turn clients' requests for a phone diagnosis into a veterinary visit with your veterinarian.

Keeping it social in the exam room. Rudely.

The five senses, that is. Touch clients in pleasant, calming, friendly ways by focusing on smell, sound and even taste.

This veterinary receptionist had to keep her cool when a client was a little too revealing in the exam room.

You don't have to redesign your clinic from scratch to build in these features. Nothing says "Best. Hospital. Ever." like coffee and potty stations. (You KNOW it's true.)

Turn a rough day in veterinary practice into a game of knowing winks between coworkers and find a more little energy to smile with your clients (even the challenging ones) a little more.

Equine hospitals are ahead of the curve, says architect Heather Lewis. Their DVMs are used to doing more and more of their work in front of clients. Small animal veterinarians could be next ...

Our concierge practice on the small island of Anguilla shows that high-quality care is not dictated by geography or income level.

A pet owner becomes the patient when he passes out during his cats veterinary visit.

What's old hat for your staff is a total mystery to pet owners.

You don't want to accidentally bumble into a "Fluffy's dead" conversation. Try a memorial board to avoid treading on pet owners' feelings after a loss.

Receptionist calls rock star clients home numberand the practice owner gets a letter from the state veterinary board.

Move 'em on, head 'em up

Ticks are second only to mosquitoes in the number of diseases they transmit, which is why its so critical to prevent ticks from attaching toand feeding onpets and people in the first place. Size up pesky ticks with this tool.

Getting the right balance of nutrients is key. Here's a tool to help.

A doctor and a practice manager say its (mostly) YOUthe veterinary team.