Client Relations & Marketing

I really worry about some of my veterinary clients. And I know lots of people worry about me.

Veterinarians urged to promote parasite prevention to protect pets and people.

Travel season is here. Help clients keep their pets safe by taking these steps.

Don't let a diagnosis of this common immune-mediated skin disease overwhelm veterinary clients-just give 'em the facts.

A few simple reminders can keep veterinary clients protected in potentially dangerous situations.

Take the pain out of picking pet insurance companies in veterinary practice.

Use these sample scripts and role-play scenarios to educate your team about parasite prevention.

Use these tips from Dr. James Guenther to make sure you're measuring up in your equine practice.

Jeff Rothstein offers advice for when your veterinary clients get turned down for pet insurance.

This toolkit delivers team training, free client handouts, exam room education strategies and more, all designed to make it as easy as possible for veterinarians and their teams to explain senior healthcare and wellness to pet owners. (With an educational grant provided by Vétoquinol)

You miss out on a golden opportunity to bond with veterinary clients when you speed through a physical exam.

This handout gives your clients a look at what a veterinarian is looking for during their pet's physical exam.

Why doling out compliments to veterinary clients yields results.

Changing your practice software can be time-consuming and expensive, but if you find that your current system isn't up to par-it could be worth it.

Competing with big-box and online pharmacies can be difficult. Here are a few things to keep in mind in order to keep your veterinary pharmacy afloat.

Denise Tumblin offers tips to give your kitten wellness plans some traction with veterinary clients.

This veterinary team member's lost pen served as a reminder not to take interactions with clients for granted.

This tool provides veterinarians and their staff with a 12-month guide to marketing senior wellness and healthcare to clients.

Sample client letter for senior wellness

Why doling out compliments to veterinary clients yields results.

This old man was about to open a can of whoop a** in my veterinary clinic parking lot.