Client Relations & Marketing

How to keep a distance between your practice's web page and your personal page on Facebook

Dr. Jeff Werber shares strategies for dealing with online complaints.

Give your clients this handout to help them minimize the stress involved with a trip to your office.

Getting the most out of your staff helps all involved.

This is a question in "BizQuiz: Is stationary or mobile equine veterinary practice right for you?"

Get useful feedback with ease by listening to some of the greatest experts on your clinic: Your customers.

Halifax, Canada - Two to four hours per week on a social networking site can have a positive impact on your business, according to a new study by Dr. Michael Warren, a practicing veterinarian and owner of DVMelite, a web development company for veterinary practices.

Make eye contact. Shake hands. Get to know your clients, and become the trusted veterinary authority you should be.

Avoid these five tweeting styles that will get on your veterinary clients' and potential clients' nerves.

Sacramento, Calif. - Microchipping pets is on the verge of becoming mandatory in California, if Gov. Jerry Brown signs legislation presented to him Aug. 30.

Time go to batty.

In honor of National Pet Wellness Month, explain the importance of wellness testing to your veterinary clients.

Now's the time to get social with your clients. Here's how to get started.

The slower economy may have offered an unplanned vacation for your front entrance. Use these tips to get clients back on your appointment schedule-and into your hospital.

For some pet owners, choosing the right food is a daunting task-particularly if their pet struggles with obesity or other health issues. Here's how you can help.

Pointers for cat owners permeate this handy resource and help ensure that all your feline patients are receiving the best care.

Springfield, Ill. - Animals tken into custody by animal-control officers or shelters in Illinois must now be scanned for microchips or checked for other identification within 24 hours, according to a new law that takes effect Jan. 12, 2012.

Veterinarians and their team members have been working for years to educate pet owners about the care their pets need in order for them to stay happy and healthy.

Its no secret that cats dont like going to the veterinarian. Theyve never liked it. Unfortunately, cat owners are giving up the battle and fewer cats than ever before are visiting a veterinarian regularly.

You all know the feeling of walking into an exam room, proud of your skills as a veterinary technician, confident that you know what is best for the patient, happy to be greeted by that wagging tail, and excited to work together with the client to keep their family member at his healthiest.

In todays world, you and your veterinary team cannot expect to succeed without an Internet presence.

Social media is a quickly changing and ever-evolving area of the Internet that many practices are embracing in order to market more effectively, and to connect and build stronger relationships with their clients.

Before you jump into using all the tools social media has to offer your practice, its important to take a step back and develop your practices social media strategy.

In 1989, Steven Covey published one of the most successful self-help books ever written.